{"id":75696,"date":"2025-09-19T07:00:00","date_gmt":"2025-09-19T14:00:00","guid":{"rendered":"https:\/\/dhblog.dream.press\/blog\/?p=75696"},"modified":"2025-09-22T09:10:00","modified_gmt":"2025-09-22T16:10:00","slug":"login-page-examples","status":"publish","type":"post","link":"https:\/\/www-dev.dreamhost.com\/blog\/login-page-examples\/","title":{"rendered":"15 Login Page Examples That Welcome Users in Style"},"content":{"rendered":"\n<p>There\u2019s nothing on TV, so you\u2019re doing a little web surfing on your phone.<\/p>\n\n\n\n<p>Your finger lands on a bookmark you haven\u2019t opened for a while. Wow, seems like they\u2019ve made some recent upgrades!<\/p>\n\n\n\n<p>You\u2019re pretty sure you have an account on this site. But which email was it? What was the password? The login page offers no clues, and apparently the upgrades missed this page. It\u2019s butt-ugly.<\/p>\n\n\n\n<p>Maybe there\u2019s a reason you stopped visiting the site.<\/p>\n\n\n\n<p>For a site owner, this reads like a horror story. Really, though, it\u2019s more of a cautionary tale. You need to nail your login page design \u2014 or else\u2026<\/p>\n\n\n\n<div style=\"width:100%;height:0;padding-bottom:56%;position:relative;\"><iframe data-src=\"https:\/\/giphy.com\/embed\/GDnomdqpSHlIs\" width=\"100%\" height=\"100%\" style=\"position:absolute\" frameBorder=\"0\" class=\"giphy-embed lazyload\" allowFullScreen src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" data-load-mode=\"1\"><\/iframe><\/div><p><a href=\"https:\/\/giphy.com\/gifs\/oops-dr-house-tvshow-GDnomdqpSHlIs\">via GIPHY<\/a><\/p>\n\n\n\n<p>Wondering where to start? In this guide, we\u2019re serving up the greatest examples of <a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/blog\/change-wordpress-login-url\/\">login page<\/a> design known to humankind \u2014 with the technical context to help you deliver stunning UX.<\/p>\n\n\n\n<p>Let\u2019s dive in!<\/p>\n\n\n\n<h2 id=\"h-examples-for-when-your-customers-need-trust-signals\" class=\"wp-block-heading\">Examples for When Your Customers Need Trust Signals<\/h2>\n\n\n\n<p>Your login page is the front door of your site. Or maybe the drawbridge to your castle.<\/p>\n\n\n\n<p>It should provide easy access for genuine users and prevent bad actors from breaking in.<\/p>\n\n\n\n<p>Your users understand this instinctively. And they\u2019re keen to see that you\u2019re <a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/features\/security\/\">taking security seriously<\/a>.<\/p>\n\n\n\n<p>The following examples provide plenty of reassurance, making them well-suited to sites that rely on trust: finance, healthcare, and the like.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-stripe-clean-design-with-security-signposting\">1. Stripe: Clean Design With Security Signposting<\/h3>\n\n\n\n<p>Payment processor <a target=\"_blank\" href=\"https:\/\/dashboard.stripe.com\/login?locale=en-GB\">Stripe<\/a> has a simple yet effective login page. The design style is minimal, but there are plenty of clues to suggest they\u2019re running a secure operation.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1177\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe.webp\" alt=\"Stripe login screen with fields for email and password, plus options to sign in with Google, passkey, or SSO.\" class=\"wp-image-75698 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe-300x221.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe-1024x753.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe-768x565.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe-1536x1130.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe-600x441.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe-1200x883.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe-730x537.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe-1460x1074.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe-784x577.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe-1568x1153.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/01_stripe-877x645.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1177;\" \/><\/figure>\n\n\n\n<p><strong>What we love:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Multiple, secure login methods: <\/strong>Stripe serves up WebAuthn, biometrics, and <a target=\"_blank\" href=\"https:\/\/help.dreamhost.com\/hc\/en-us\/articles\/360031426551-Using-Google-s-Single-Sign-On\">SSO<\/a> right off the bat. That means users can easily choose the method they trust.<\/li>\n\n\n\n<li><strong>Two-factor authentication in the spotlight:<\/strong> That subtle nudge below the main form encourages users to protect their account. It also helps to build on the secure vibe.<\/li>\n\n\n\n<li><strong>Simple, subtle branding:<\/strong> Stripe\u2019s users are rushed business owners. This login page keeps things simple, while providing enough branding to reassure users that, \u201cYes, this is the right page.\u201d<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Stripe has used <a target=\"_blank\" href=\"https:\/\/developer.mozilla.org\/en-US\/docs\/Web\/API\/WebGL_API\">WebGL<\/a> to create a colorful, <a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/blog\/micro-animations\/\">animated<\/a> backdrop.&nbsp;<\/li>\n\n\n\n<li>All <a target=\"_blank\" href=\"https:\/\/developer.mozilla.org\/en-US\/docs\/Web\/Accessibility\/ARIA\/Reference\/Attributes\">aria-* attributes<\/a> are filled out and match their roles. This is a great move for accessibility because it allows screen readers to navigate the form.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> It\u2019s possible to build trust and reduce friction in the same design.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. MyChart: Branded Privacy for Healthcare<\/h3>\n\n\n\n<p>You don\u2019t need to be called Sherlock to find the privacy credentials on <a target=\"_blank\" href=\"https:\/\/www.mychart.org\/LoginSignup\">MyChart<\/a>. The login page for this healthcare platform wraps an impressive security CV inside custom branding.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1218\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart.webp\" alt=\"MyUnityPoint login screen with options to message doctors, view test results, request refills, and manage appointments.\" class=\"wp-image-75699 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart-300x228.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart-1024x780.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart-768x585.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart-1536x1169.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart-600x457.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart-1200x914.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart-730x556.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart-1460x1111.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart-784x597.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart-1568x1194.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/02_mychart-877x668.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1218;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Co-branding with the specific healthcare provider:<\/strong> This reassures patients they&#8217;re in the right place.<\/li>\n\n\n\n<li><strong>Visibility toggle on the password field:<\/strong> Users can check they are entering the right characters, but still maintain privacy.<\/li>\n\n\n\n<li><strong>Support for multiple languages:<\/strong> Spanish speakers can quickly switch to their native language via a link in the top-right, and other languages are catered for via the info button.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>For healthcare, <a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/blog\/great-web-accessibility-examples\/\">accessibility<\/a> is the top priority. Use clear labels and strong contrast.<\/li>\n\n\n\n<li>MyChart offers a \u201cGuest pay\u201d option that doesn\u2019t require a full login \u2014 great for smoother UX.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway: <\/strong>Simple, accessible design is always better than something flashy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Barclays Bank: Security Theater in a Good Cause<\/h3>\n\n\n\n<p>Some sites put on a show to deceive users. But <a target=\"_blank\" href=\"https:\/\/bank.barclays.co.uk\/olb\/authlogin\/loginAppContainer.do\">Barclays<\/a> uses a little theater to provide visible signs of underlying security. It\u2019s a five-star review from us.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1046\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays.webp\" alt=\"Barclays online banking login screen with options to sign in using membership number, card number, or sort code and account number.\" class=\"wp-image-75700 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays-300x196.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays-1024x669.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays-768x502.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays-1536x1004.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays-600x392.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays-1200x785.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays-730x477.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays-1460x954.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays-784x513.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays-1568x1025.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/03_barclays-877x573.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1046;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Explicit trust signals are displayed prominently:<\/strong> The \u201cSecure\u201d link in the top-right provides reassurance, and it links to a page about Barclays\u2019 security measures.<\/li>\n\n\n\n<li><a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/blog\/create-faq-page\/\"><strong>Helpful FAQs<\/strong><\/a><strong> on the login page:<\/strong> To calm panicked users who are struggling with login, Barclays provides some helpful troubleshooting tips.<\/li>\n\n\n\n<li><strong>Official, understated branding:<\/strong> The design here is the equivalent of a suit and tie: smart, trustworthy, and professional.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>For high-security sites and apps, consider offering flexible identifiers (e.g., username, email, phone).<\/li>\n\n\n\n<li><a target=\"_blank\" href=\"https:\/\/help.dreamhost.com\/hc\/en-us\/articles\/360036486952-Security-headers\">HSTS<\/a> forces browsers to use the secure <strong>https:\/\/<\/strong> version of the site.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> If you\u2019re doing the work on security, there\u2019s nothing wrong with flaunting it.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Bank of America: Trust Through Transparency<\/h3>\n\n\n\n<p>One good way to earn the trust of users is by being really honest and open. That\u2019s the track <a target=\"_blank\" href=\"https:\/\/secure.bankofamerica.com\/login\/sign-in\/signOnV2Screen.go\">Bank of America<\/a> has taken with its login page, to good effect.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1214\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america.webp\" alt=\"Bank of America online banking login page with fields for user ID and password, plus links for help and app download.\" class=\"wp-image-75701 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america-300x228.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america-1024x777.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america-768x583.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america-1536x1165.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america-600x455.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america-1200x911.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america-730x554.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america-1460x1108.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america-784x595.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america-1568x1190.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/04_bank_of_america-877x665.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1214;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>FDIC insurance is prominently displayed: <\/strong>The government-backed message at the top immediately says this page is legit.<\/li>\n\n\n\n<li><strong>Multi-layered support options:<\/strong> Two distinct help sections (\u201cLogin help,\u201d \u201cNot using Online Banking?\u201d) with sub-queries anticipate different user needs, without cluttering the main form.<\/li>\n\n\n\n<li><strong>Mobile app promotion with context:<\/strong> The bank walks through the security and convenience benefits, building trust in the mobile channel.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Notice that users log in via a unique ID number, rather than with their email. This extra layer of protection is a good idea for financial platforms.<\/li>\n\n\n\n<li>In the footer, the &#8220;Your Privacy Choices&#8221; opt-out shows CCPA <a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/news\/announcements\/what-to-know-about-gdpr-data-security\/\">compliance and respect for user data rights<\/a>.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> You can include plenty of options and information on your login page \u2014 just keep things sectioned to avoid creating clutter.<\/p>\n\n\n\n<div class=\"article-newsletter article-newsletter--gradient\">\n\n\n<h2>Get Content Delivered Straight to Your Inbox<\/h2><p>Subscribe now to receive all the latest updates, delivered directly to your inbox.<\/p><form class=\"nwsl-form\" id=\"newsletter_block_\" novalidate><div class=\"messages\"><\/div><div class=\"form-group\"><label for=\"input_newsletter_block_\"><input type=\"email\"name=\"email\"id=\"input_newsletter_block_\"placeholder=\"Enter your email address\"novalidatedisabled=\"disabled\"\/><\/label><button type=\"submit\"class=\"btn btn--brand\"disabled=\"disabled\"><span>Sign Me Up!<\/span><svg width=\"21\" height=\"14\" viewBox=\"0 0 21 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M13.8523 0.42524L12.9323 1.34521C12.7095 1.56801 12.7132 1.9304 12.9404 2.14865L16.7241 5.7823H0.5625C0.251859 5.7823 0 6.03416 0 6.3448V7.6573C0 7.96794 0.251859 8.2198 0.5625 8.2198H16.7241L12.9405 11.8535C12.7132 12.0717 12.7095 12.4341 12.9323 12.6569L13.8523 13.5769C14.072 13.7965 14.4281 13.7965 14.6478 13.5769L20.8259 7.39879C21.0456 7.17913 21.0456 6.82298 20.8259 6.60327L14.6477 0.42524C14.4281 0.205584 14.0719 0.205584 13.8523 0.42524Z\" fill=\"white\"\/>\n<\/svg>\n<\/button><\/div><\/form><\/div>\n\n\n<h2 id=\"h2_when-simplicity-is-everything\" class=\"wp-block-heading\">When Simplicity Is Everything<\/h2>\n\n\n\n<p>Not every login page needs to boast about security.<\/p>\n\n\n\n<p>If someone is just trying to stream their favorite songs or make a digital note, speed and ease of use should be the top priorities.<\/p>\n\n\n\n<p>Here are some powerful examples of low-friction login pages:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. Spotify: Guiding the User To Speed Up Login<\/h3>\n\n\n\n<p>Many login pages still prioritize the email address and password combination. But Spotify puts <a target=\"_blank\" href=\"https:\/\/oauth.net\/2\/\">OAuth<\/a> first, allowing users to log in with accounts they might be signed into. Music lovers, rejoice.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1500\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify.webp\" alt=\"Spotify login page with options to continue using Google, Facebook, Apple, or enter email or username to sign in.\" class=\"wp-image-75702 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify-300x281.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify-1024x960.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify-768x720.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify-1536x1440.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify-600x563.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify-1200x1125.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify-730x684.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify-1460x1369.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify-784x735.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify-1568x1470.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/05_spotify-877x822.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1500;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Secure, low-friction login methods get priority:<\/strong> OAuth is both more secure and more convenient for most users, so Spotify serves up these options first.&nbsp;<\/li>\n\n\n\n<li><strong>Branding that improves usability:<\/strong> Spotify\u2019s luminous green brand colors help to highlight the most important features here, including the helpful \u201cRemember Me\u201d toggle.<\/li>\n\n\n\n<li><strong>Fallbacks within easy reach:<\/strong> If you don\u2019t have an account or can\u2019t remember your password, the remedy is in plain sight.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Built with <a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/blog\/learn-react\/\">React<\/a>, core-js, and styled-components.&nbsp;<\/li>\n\n\n\n<li>Order your login options to match your audience usage. Keep the layout consistent to aid user muscle memory.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> Most users prefer social logins, and they\u2019re generally regarded as more secure.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6. Notion: One Field, Zero Friction<\/h3>\n\n\n\n<p>There\u2019s nothing flashy about <a target=\"_blank\" href=\"https:\/\/www.notion.so\/login?\">Notion<\/a>\u2019s login page \u2014 and that perfectly matches the pared-back aesthetic of this note-taking platform. The main attraction here? Great login flows.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"984\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-1024x984.webp\" alt=\"Notion login page with options to continue using Google, Apple, Microsoft, passkey, SSO, or enter email to sign in.\" class=\"wp-image-75703 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-1024x984.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-300x288.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-768x738.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-1536x1476.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-600x577.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-1200x1154.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-730x702.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-1460x1403.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-784x754.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-1568x1507.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion-877x843.webp 877w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/06_notion.webp 1600w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/984;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Emphasis on zero-typing flows:<\/strong> Users have a heap of easy login options to choose from, and each is clearly signposted with an icon.<\/li>\n\n\n\n<li><strong>Magic link as the native path:<\/strong> Enter your email, get a link, click to log in. No passwords to remember or type.<\/li>\n\n\n\n<li><strong>Progressive disclosure done right:<\/strong> The interface only shows what you need, when you need it. Password fields appear only if you choose that route.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>If your product is targeting teams, SSO integration (SAML, Okta) is essential.<\/li>\n\n\n\n<li>Use smart input detection to validate email formats automatically. It can save a whole heap of typo-related frustration.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> Hiding the password field can encourage more secure login methods.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">7. Slack: Quick Access to All Your Workspaces<\/h3>\n\n\n\n<p>Although <a target=\"_blank\" href=\"https:\/\/slack.com\/intl\/en-gb\/get-started\">Slack<\/a> is just a messaging platform, it has a unique challenge for login: many users belong to multiple workspaces. To get around this issue, Slack has developed a really smart sign-in page.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1116\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack.webp\" alt=\"Slack login page prompting user to enter email or continue with Google or Apple to sign in or create a workspace.\" class=\"wp-image-75705 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack-300x209.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack-1024x714.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack-768x536.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack-1536x1071.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack-600x419.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack-1200x837.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack-730x509.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack-1460x1018.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack-784x547.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack-1568x1094.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/07_slack-877x612.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1116;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Email-first approach guides you toward the entrance:<\/strong> Enter your email, and Slack finds all your workspaces; no need to remember company URLs.<\/li>\n\n\n\n<li><strong>Clear workspace switcher:<\/strong> Already signed in somewhere? The workspace grid lets you jump between teams with a click.<\/li>\n\n\n\n<li><strong>A more convenient default:<\/strong> The Google sign-in option gets headline billing here, because many workplace accounts use <a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/products\/email\/google-workspace\/\">Google Workspace<\/a>.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>If your app supports multiple accounts or organizations, build quick-switch functionality.<\/li>\n\n\n\n<li>Magic link login as the default means users don\u2019t have to store or remember their passwords for multiple workspaces.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> You can allow multiple accounts on the same platform without causing your users headaches at login.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">8. Shopify: Made for Merchants<\/h3>\n\n\n\n<p>While <a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/blog\/woocommerce-shopify-guide\/\">Shopify<\/a> caters to a different audience, it\u2019s still a venue for work. The login page for this e-commerce platform allows merchants to get on with their job without solving a puzzle first.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"871\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-1024x871.webp\" alt=\"Shopify login page with options to continue using email, passkey, Apple, Facebook, or Google.\" class=\"wp-image-75706 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-1024x871.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-300x255.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-768x653.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-1536x1307.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-600x510.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-1200x1021.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-730x621.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-1460x1242.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-784x667.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-1568x1334.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify-877x746.webp 877w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/08_shopify.webp 1600w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/871;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Attractive, focused design:<\/strong> The gradient background adds visual interest, while the white card keeps focus on the login actions.<\/li>\n\n\n\n<li><strong>Passkey authentication prominently placed: <\/strong>The &#8220;Sign in with passkey&#8221; option shows that Shopify is embracing best practices in security.<\/li>\n\n\n\n<li><strong>Social login for convenience:<\/strong> Apple, Facebook, and Google options cater to different user preferences and provide quick one-click access.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Shopify is a famous example of a platform built with <a target=\"_blank\" href=\"https:\/\/rubyonrails.org\/\">Ruby on Rails<\/a>.<\/li>\n\n\n\n<li>Add a passkey option to your own login via the <a target=\"_blank\" href=\"https:\/\/developer.mozilla.org\/en-US\/docs\/Web\/API\/Web_Authentication_API\">WebAuthn API<\/a>.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway: <\/strong>B2B login pages should be optimized for repeated daily use, not one-time conversions.<\/p>\n\n\n\n<h2 id=\"h2_when-community-matters\" class=\"wp-block-heading\">When Community Matters<\/h2>\n\n\n\n<p>Community platforms have to strike a delicate balance. You want your network to feel secure, but you don\u2019t want a bouncer on the door who terrorizes the regulars.<\/p>\n\n\n\n<p>These examples show how it\u2019s possible to be strong yet welcoming with your login screen.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">9. Discord: Gaming-Inspired Login<\/h3>\n\n\n\n<p><a target=\"_blank\" href=\"https:\/\/canary.discord.com\/login\">Discord<\/a>&#8216;s login feels less like a security checkpoint and more like joining an online multiplayer lobby. This is partly down to the fact that many users are gamers, but the vibe works well for other communities, too.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1046\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord.webp\" alt=\"Discord login page with fields for email or phone number, password, and option to log in via QR code.\" class=\"wp-image-75707 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord-300x196.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord-1024x669.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord-768x502.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord-1536x1004.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord-600x392.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord-1200x785.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord-730x477.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord-1460x954.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord-784x513.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord-1568x1025.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/09_discord-877x573.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1046;\" \/><\/figure>\n\n\n\n<p><strong>Why it works<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>A friendly welcome:<\/strong> Not one, but two greetings ending in exclamation marks. Discord is <em>pumped<\/em> to see returning users.<\/li>\n\n\n\n<li><a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/blog\/qr-code\/\"><strong>QR code<\/strong><\/a><strong> login for mobile users:<\/strong> Users can scan with their phone if they&#8217;re already logged in there; brilliant for users switching between devices.<\/li>\n\n\n\n<li><strong>Username-first approach:<\/strong> Unlike email-centric platforms, Discord knows its users identify by their handles.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>To offer QR logins, issue a short-lived login token on the server, encode it in a QR code, and watch for redemption via WebSocket.<\/li>\n\n\n\n<li>A subtle branded background can make your page feel lively, without distracting from the login flow.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> Your login page should reflect your community&#8217;s personality.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">10. Pinterest: Visual Interest Before You Sign In<\/h3>\n\n\n\n<p>As a community for sharing images, <a target=\"_blank\" href=\"https:\/\/pinterest.com\/login\/\">Pinterest<\/a> is a very visual platform. It\u2019s no surprise to learn that the login page is pure eye-candy.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1170\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest.webp\" alt=\"Pinterest login page with options to sign in using email, Facebook, Google, Apple, or QR code.\" class=\"wp-image-75708 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest-300x219.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest-1024x749.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest-768x562.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest-1536x1123.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest-600x439.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest-1200x878.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest-730x534.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest-1460x1068.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest-784x573.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest-1568x1147.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/10_pinterest-877x641.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1170;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>A design that invites you in:<\/strong> The background previews Pinterest\u2019s signature masonry post layout, giving users a sense of anticipation.<\/li>\n\n\n\n<li><strong>Built-in bot and spam detection:<\/strong> Pinterest uses <a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/blog\/complete-guide-to-recaptcha\/\">reCAPTCHA<\/a> at login to prevent people from making fake accounts.<\/li>\n\n\n\n<li><strong>Large input fields for better mobile usability:<\/strong> A huge portion of community users visit from phones and tablets.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>While gamers and developers feel at home in night mode, most users prefer something brighter.<\/li>\n\n\n\n<li>If you\u2019re trying to encourage growth, consider making the \u201cSign up\u201d as prominent as \u201cLog in.\u201d<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> Respect user privacy preferences while making the benefits of accounts clear.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">11. Medium: Straight to the Content<\/h3>\n\n\n\n<p>Blogging platform, <a target=\"_blank\" href=\"https:\/\/medium.com\/m\/signin\">Medium<\/a>, has two types of users: those who read and those who write. Both groups are directed to the same, stripped-back login page.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1047\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium.webp\" alt=\"Medium login page with options to sign in using Google, Facebook, Apple, email, or with SSO.\" class=\"wp-image-75709 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium-300x196.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium-1024x670.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium-768x503.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium-1536x1005.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium-600x393.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium-1200x785.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium-730x478.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium-1460x955.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium-784x513.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium-1568x1026.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/11_medium-877x574.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1047;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Email login is the last resort:<\/strong> Medium pushes you toward OAuth providers; you\u2019ll only see a traditional login form if you choose email sign-in.<\/li>\n\n\n\n<li><strong>Minimal interruption to reading flow:<\/strong> On most pages, the login form appears as a window above the content you\u2019re viewing.&nbsp;<\/li>\n\n\n\n<li><strong>Engaging fallback options:<\/strong> The question and answer format guides users toward the solution to their problem. For example: \u201cForgot email or trouble signing in? Get help.\u201d<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Consider using modal overlays rather than separate login pages. This allows users to continue on their journey without getting distracted by the login flow.<\/li>\n\n\n\n<li>Track where users hit the login wall to optimize when you should ask for authentication.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> Login shouldn\u2019t divert the user journey.<\/p>\n\n\n\n<h2 id=\"h2_when-e-commerce-conversion-is-key\" class=\"wp-block-heading\">When E-commerce Conversion Is Key<\/h2>\n\n\n\n<p>For <a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/hosting\/online-store\/\">e-commerce sites<\/a>, even the slightest friction can result in abandoned carts and lost revenue. And that includes login.<\/p>\n\n\n\n<p>Here are some examples of online stores that keep shoppers happy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">12. Amazon: Brutal Optimization<\/h3>\n\n\n\n<p>You won\u2019t find a more optimized online store than <a target=\"_blank\" href=\"https:\/\/www.amazon.com\/ap\/signin\">Amazon<\/a>. The login page is no exception. The design is ruthlessly simple, leaving little room for confusion.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1253\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon.webp\" alt=\"Amazon login page prompting users to enter mobile number or email to sign in or create an account.\" class=\"wp-image-75710 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon-300x235.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon-1024x802.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon-768x601.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon-1536x1203.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon-600x470.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon-1200x940.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon-730x572.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon-1460x1143.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon-784x614.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon-1568x1228.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/12_amazon-877x687.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1253;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Choose email or phone number:<\/strong> Users can log in with whichever ID they can remember.<\/li>\n\n\n\n<li><strong>&#8220;Keep me signed in&#8221; is checked by default:<\/strong> A little controversial, but this does mean that customers don\u2019t have to keep signing in every time they shop.<\/li>\n\n\n\n<li><strong>Instant account creation option:<\/strong> New users can create accounts without leaving the flow.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Amazon uses extensive <a target=\"_blank\" href=\"https:\/\/www.dreamhost.com\/blog\/a-b-testing\/\">A\/B testing<\/a> to run experiments on key areas of the site \u2014 a habit that smaller stores should copy.<\/li>\n\n\n\n<li>Session tokens use rolling expiration for solid security without endless re-authentication.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> In e-commerce, every click that adds friction costs conversions, so minimize them ruthlessly.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">13. Nike: Join the Fashion Club<\/h3>\n\n\n\n<p><a target=\"_blank\" href=\"https:\/\/www.nike.com\/login\">Nike<\/a>&#8216;s login page feels less like security and more like entering an exclusive club. There\u2019s just one field, with the rest of the design dedicated to white space and iconic logos.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1306\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike.webp\" alt=\"Nike login page asking users to enter their email to sign in or join.\" class=\"wp-image-75711 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike-300x245.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike-1024x836.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike-768x627.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike-1536x1254.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike-600x490.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike-1200x980.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike-730x596.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike-1460x1192.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike-784x640.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike-1568x1280.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/13_nike-877x716.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1306;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Strong brand imagery:<\/strong> The swoosh and the Jordan silhouette are small in size, but bold in visual impact.<\/li>\n\n\n\n<li><strong>Member benefits emphasized:<\/strong> &#8220;Join us&#8221; messaging focuses on perks, not obligations.<\/li>\n\n\n\n<li><strong>Combined login and sign-up flow:<\/strong> There\u2019s only one track here, and it starts with putting in your email. From there, you\u2019ll either sign in or create an account.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>This login page is built using a mix of React, Emotion, and core-js.<\/li>\n\n\n\n<li>Note the location picker; this allows Nike to serve up the right privacy policy for visitors in each region.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> Luxury and lifestyle brands should make login feel like joining something special.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">14. ASOS: Built for Sign-Ups<\/h3>\n\n\n\n<p>Combining login and sign-up flows is a common tactic in e-commerce. The trick is to avoid annoying returning customers. <a target=\"_blank\" href=\"https:\/\/my.asos.com\/account\/login\">ASOS<\/a> strikes a nice balance, encouraging customers to create an account without ruining the login flow.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1046\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos.webp\" alt=\"ASOS login page prompting email entry with options for Google, Facebook, or Apple sign in.\" class=\"wp-image-75712 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos-300x196.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos-1024x669.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos-768x502.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos-1536x1004.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos-600x392.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos-1200x785.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos-730x477.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos-1460x954.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos-784x513.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos-1568x1025.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/14_asos-877x573.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1046;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Benefits-first messaging:<\/strong> ASOS hits users with several reasons to create an account, if they haven\u2019t already done so.<\/li>\n\n\n\n<li><strong>Strategic use of color:<\/strong> Most elements of the login page are black and white. Other colors are reserved for key elements, such as the OAuth buttons and the \u201cFREE\u201d label.&nbsp;<\/li>\n\n\n\n<li><strong>Left-aligned form to catch the eye:<\/strong> <a target=\"_blank\" href=\"https:\/\/www.nngroup.com\/articles\/f-shaped-pattern-reading-web-content\/\">Research shows<\/a> that we scan from the top-left when a webpage loads.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>This page uses <a target=\"_blank\" href=\"https:\/\/preactjs.com\/\">Preact<\/a>, a tiny alternative to React, to deliver very snappy performance.<\/li>\n\n\n\n<li>In this example, the benefits of signing up are communicated through simple illustrations and labels \u2014 but you could add links to more info.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway:<\/strong> Users are more likely to bother creating an account if you sell the benefits up front.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">15. IKEA: Complete Clarity<\/h3>\n\n\n\n<p>One of the best ways to reduce friction is to set expectations early. <a target=\"_blank\" href=\"https:\/\/www.ikea.com\/gb\/en\/profile\/login\">IKEA<\/a> does this perfectly, informing users from the start that they\u2019ll receive a one-time code via email.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1148\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea.webp\" alt=\"IKEA login page asking for email to receive a one-time code, with options to log in or create a new account.\" class=\"wp-image-75713 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea-300x215.webp 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea-1024x735.webp 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea-768x551.webp 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea-1536x1102.webp 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea-600x431.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea-1200x861.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea-730x524.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea-1460x1048.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea-784x563.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea-1568x1125.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2025\/09\/15_ikea-877x629.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1148;\" \/><\/figure>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Design that funnels users toward 2FA:<\/strong> While IKEA allows you to log in with your password, the visual hierarchy of the page guides you toward using a one-time code.<\/li>\n\n\n\n<li><strong>Clear, concise copy:<\/strong> Users get clear instructions. We particularly like this one: \u201cPlease enter your email to receive a one-time code.\u201d<\/li>\n\n\n\n<li><strong>Separated branding for better usability:<\/strong> Building a form using IKEA\u2019s brand colors (bold blue and yellow) would be a challenge, so the design team chose a split layout.<\/li>\n<\/ul>\n\n\n\n<p><strong>Implementation notes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>This login page was made with Java, React, and styled-components.<\/li>\n\n\n\n<li>CAPTCHA isn\u2019t the only way to beat the bots; IKEA is using <a target=\"_blank\" href=\"https:\/\/www.cloudflare.com\/en-gb\/application-services\/products\/turnstile\/\">Cloudflare Turnstile<\/a> as an alternative.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key takeaway: <\/strong>You don\u2019t have to force branding into your login form.<\/p>\n\n\n\n<h2 id=\"h2_the-7-commandments-of-login-page-excellence\" class=\"wp-block-heading\">The 7 Commandments of Login Page Excellence<\/h2>\n\n\n\n<p>We&#8217;ve just toured 15 login pages, like judges for a UX beauty pageant. But what have we really learned?<\/p>\n\n\n\n<p><strong>Here are some of the key takeaways:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Password fields are so 2010 (but keep them anyway):<\/strong> Magic links and passkeys are the future, but Aunt Martha still wants to type &#8220;Password123!&#8221; and feel like a hacker. Layer on the fancy stuff, but always provide that escape hatch.<\/li>\n\n\n\n<li><strong>Your login page is not your personal art gallery:<\/strong> Save the Three.js particle effects for your portfolio. If users need a fancy GPU to render your login form, you&#8217;ve already lost.<\/li>\n\n\n\n<li><strong>Social login buttons are not Pok\u00e9mon \u2014 you <\/strong><strong><em>don&#8217;t<\/em><\/strong><strong> need them all:<\/strong> Three options good, fifteen options bad. Measure what your users actually use, then ruthlessly cull the rest. This isn&#8217;t a buffet.<\/li>\n<\/ol>\n\n\n\n<p>Good start, but we promised seven commandments. So, here are some more principles of great login design:<\/p>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li><strong>Rate limiting\u2026because some people can&#8217;t take a hint: <\/strong>Exponential backoff with a visible countdown timer. &#8220;You can try again in 14:59&#8230;&#8221; It&#8217;s security theater that actually works.<\/li>\n\n\n\n<li><strong>Error messages should actually help:<\/strong> &#8220;Invalid credentials&#8221; is useless. Be specific without helping hackers. For example, &#8220;Email not found&#8221; helps users. But &#8220;Password incorrect for john.doe@example.com&#8221; assists attackers.<\/li>\n\n\n\n<li><strong>Mobile users have thumbs, not surgical instruments:<\/strong> Make tap targets at least 44&#215;44 pixels, use proper input types (type=&#8221;email&#8221; is your friend), and test with actual human thumbs.<\/li>\n\n\n\n<li><strong>Privacy isn&#8217;t optional anymore:<\/strong> Display privacy links and be transparent about data storage. Oh, and that &#8220;Remember me&#8221; switch shouldn&#8217;t mean &#8220;harvest my soul for targeted advertising.&#8221;<\/li>\n<\/ol>\n\n\n\n<h2 id=\"h2_give-your-users-the-login-they-deserve\" class=\"wp-block-heading\">Give Your Users the Login They Deserve<\/h2>\n\n\n\n<p>Whether you\u2019re building the next Facebook or just setting up comments on your blog, it\u2019s worth paying some attention to your login page.<\/p>\n\n\n\n<p>Your choice of design, login flow, and security can really impact how users will feel about your site. It can also be the difference between visitors rage-quitting your website or sticking around for years to come.<\/p>\n\n\n\n<p>Working on a site right now? Consider hosting it with DreamHost. We have over 400,000 happy customers, and transparent pricing that works for any project.<\/p>\n\n\n\n<p><a target=\"_blank\" href=\"https:\/\/dreamhost.com\/hosting\">Sign up today<\/a> to join the party!<\/p>\n\n\n\n\n<div class=\"article-cta-shared article-cta-small article-cta--product\">\n\t<div class=\"tr-img-wrap-outer jsLoading\"><img decoding=\"async\" class=\"js-img-lazy \" src=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/themes\/blog2018\/assets\/img\/lazy-loading-transparent.webp\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2024\/03\/product-cta-pro-services-design-877x586.webp 1x, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2024\/03\/product-cta-pro-services-design.webp 2x\"  \/><\/div>\n\n\t<a href='https:\/\/www.dreamhost.com\/pro-services\/design\/' class='link-top' target='_blank' rel='noopener noreferrer'>\n\t\t<span>Pro Services &#8211; Design<\/span>\n\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 384 512\" width=\"15\"><path d=\"M342.6 233.4c12.5 12.5 12.5 32.8 0 45.3l-192 192c-12.5 12.5-32.8 12.5-45.3 0s-12.5-32.8 0-45.3L274.7 256 105.4 86.6c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0l192 192z\"\/><\/svg>\n\t<\/a>\n\n\t<div class=\"content-btm\">\n\t\t<h2 class=\"h2--md\">\n\t\t\tBeautiful Websites, Designed From Scratch\n\t\t<\/h2>\n\t\t<p class=\"p--md\">\n\t\t\tStand out from the crowd with a modern WordPress website that\u2019s 100% unique to you.\n\t\t<\/p>\n\n\t\t        <a\n            href=\"https:\/\/www.dreamhost.com\/pro-services\/design\/\"\n                        class=\"btn btn--white-outline btn--sm btn--round\"\n                                    target=\"_blank\"\n            rel=\"noopener noreferrer\"\n            >\n                            See More                    <\/a>\n\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Explore login page examples from Spotify, Discord, Nike &#038; more. UX best practices, security tips, and implementation strategies for financial, SaaS, community, and e-commerce sites.<\/p>\n","protected":false},"author":1075,"featured_media":75697,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_metadesc":"Explore login page examples from Spotify, Discord, Nike & more. UX best practices, security tips, and implementation strategies for financial, SaaS, community, and e-commerce sites.","toc_headlines":"[[\"h-examples-for-when-your-customers-need-trust-signals\",\"Examples for When Your Customers Need Trust Signals\"],[\"h2_when-simplicity-is-everything\",\"When Simplicity Is Everything\"],[\"h2_when-community-matters\",\"When Community Matters\"],[\"h2_when-e-commerce-conversion-is-key\",\"When E-commerce Conversion Is Key\"],[\"h2_the-7-commandments-of-login-page-excellence\",\"The 7 Commandments of Login Page Excellence\"],[\"h2_give-your-users-the-login-they-deserve\",\"Give Your Users the Login They Deserve\"]]","hide_toc":false,"footnotes":""},"categories":[550,12852],"tags":[],"class_list":["post-75696","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tutorials","category-website-design"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.3 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>15 Login Page Examples That Welcome Users in Style - DreamHost<\/title>\n<meta name=\"description\" content=\"Explore login page examples from Spotify, Discord, Nike &amp; more. UX best practices, security tips, and implementation strategies for financial, SaaS, community, and e-commerce sites.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www-dev.dreamhost.com\/blog\/login-page-examples\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"15 Inspiring Login Page Examples That Get It Right\" \/>\n<meta property=\"og:description\" content=\"See how top brands design login pages that balance usability and security. 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