{"id":12467,"date":"2023-05-19T07:00:45","date_gmt":"2023-05-19T14:00:45","guid":{"rendered":"https:\/\/www.dreamhost.com\/blog\/?p=12467"},"modified":"2026-02-17T21:43:37","modified_gmt":"2026-02-18T05:43:37","slug":"how-to-pick-wordpress-theme","status":"publish","type":"post","link":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/","title":{"rendered":"18 Pro Tips for Choosing the Perfect WordPress Theme"},"content":{"rendered":"\n<p>There\u2019s no shortage of website builders in 2023 for those looking for a robust and powerful CMS. But somehow, WordPress.org, an open-source content management system built in 2003, still takes the cake when it comes to customizability.<\/p>\n\n\n\n<p>There\u2019s a simple reason for this: Community.<\/p>\n\n\n\n<p>WordPress has managed to tap into the international web design and development community at a scale that no other platform comes close to.<\/p>\n\n\n\n<p>Over the last two decades, this community has contributed tens of thousands of themes, plugins, and other assets to the platform, giving it new ways to customize the look, feel, and functionality of your website or blog.<\/p>\n\n\n\n<p>Customization is an essential part of the WordPress experience, with themes playing a huge role. So let\u2019s take a look at some top tips and tricks to help you choose the <a href=\"https:\/\/www.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/\">perfect theme for WordPress<\/a>.<\/p>\n\n\n\n<h2 id=\"install\" class=\"wp-block-heading\">How to Install a WordPress Theme<\/h2>\n\n\n\n<p>Once you have your <a href=\"https:\/\/www.dreamhost.com\/blog\/beginners-website-guide\/\" target=\"_blank\" rel=\"noopener\">website up and running<\/a> on WordPress \u2014 complete with its own domain and hosting \u2014 installing a theme is actually very simple.<\/p>\n\n\n\n<p>Just access your WordPress dashboard and navigate to the Theme &gt; Appearance tab. Once there, select the Add New button at the top of the page.<\/p>\n\n\n\n<p>WordPress will then allow you to upload the .zip file that you received after purchasing your theme or download whichever WP theme from the that you chose. When the theme is in place, all you have to do is go to the Themes tab and hit the Activate button, and your new theme is ready to go.<\/p>\n\n\n\n<div class=\"article-newsletter article-newsletter--gradient\">\n\n\n<h2>Get Content Delivered Straight to Your Inbox<\/h2><p>Subscribe now to receive all the latest updates, delivered directly to your inbox.<\/p><form class=\"nwsl-form\" id=\"newsletter_block_\" novalidate><div class=\"messages\"><\/div><div class=\"form-group\"><label for=\"input_newsletter_block_\"><input type=\"email\"name=\"email\"id=\"input_newsletter_block_\"placeholder=\"Enter your email address\"novalidatedisabled=\"disabled\"\/><\/label><button type=\"submit\"class=\"btn btn--brand\"disabled=\"disabled\"><span>Sign Me Up!<\/span><svg width=\"21\" height=\"14\" viewBox=\"0 0 21 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M13.8523 0.42524L12.9323 1.34521C12.7095 1.56801 12.7132 1.9304 12.9404 2.14865L16.7241 5.7823H0.5625C0.251859 5.7823 0 6.03416 0 6.3448V7.6573C0 7.96794 0.251859 8.2198 0.5625 8.2198H16.7241L12.9405 11.8535C12.7132 12.0717 12.7095 12.4341 12.9323 12.6569L13.8523 13.5769C14.072 13.7965 14.4281 13.7965 14.6478 13.5769L20.8259 7.39879C21.0456 7.17913 21.0456 6.82298 20.8259 6.60327L14.6477 0.42524C14.4281 0.205584 14.0719 0.205584 13.8523 0.42524Z\" fill=\"white\"\/>\n<\/svg>\n<\/button><\/div><\/form><\/div>\n\n\n<h2 id=\"purpose\" class=\"wp-block-heading\">#1 What Is Your Website\u2019s Purpose?<\/h2>\n\n\n\n<p>\u201cNever forget what you are. The rest of the world will not. Wear it like armor, and it can never be used to hurt you.\u201d<\/p>\n\n\n\n<p>Tyrion Lannister was clearly on to something here. While he wasn\u2019t talking about WordPress websites specifically, it\u2019s clear that aligning yourself on the purpose and reason behind your website can be just as important.<\/p>\n\n\n\n<p>Just ask yourself these two very important questions before you do anything else:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What\u2019s the point of my website? (Example: Personal blog, ecommerce store, bragging rights, small business, or educational nonprofit.)<\/li>\n\n\n\n<li>Who is my intended audience? (Example: Accounting professionals, vintage toy collectors, or kombucha enthusiasts.)<\/li>\n<\/ul>\n\n\n\n<h2 id=\"prioritize\" class=\"wp-block-heading\">#2 Prioritize Performance and Speed<\/h2>\n\n\n\n<p>If there\u2019s one thing people hate, it\u2019s a slow website. There are a lot of factors that can affect your site\u2019s speed, but the theme you pick will play a significant role. Some themes are better optimized than others, so they tend to be faster across the board.<\/p>\n\n\n\n<p>It can be hard to gauge a theme\u2019s level of optimization without taking it for a test drive, but you can look at existing reviews and run a speed test (via <a href=\"https:\/\/www.webpagetest.org\" target=\"_blank\" rel=\"noopener\">WebPageTest<\/a> or <a href=\"https:\/\/gtmetrix.com\" target=\"_blank\" rel=\"noopener\">GTmetrix<\/a>) on the theme\u2019s demo website to get a quick idea.<\/p>\n\n\n\n<h2 id=\"competitor\" class=\"wp-block-heading\">#3 Look through Competitor Websites<\/h2>\n\n\n\n<p>In many industries, you\u2019ll find that websites tend to share very similar styles. If your audience expects a specific aesthetic, you\u2019ll need to consider whether you want to provide what they\u2019re looking for or try to give them something unexpected.<\/p>\n\n\n\n<p>If you\u2019re all out of inspiration, check out <a href=\"https:\/\/www.awwwards.com\/\" target=\"_blank\" rel=\"noopener\">Awwwards<\/a> and <a href=\"https:\/\/www.lapa.ninja\/\" target=\"_blank\" rel=\"noopener\">Lapa.Ninja<\/a> for some award-winning websites specific to your industry and space.<\/p>\n\n\n\n<p>But it\u2019s not enough just to look at these websites. Examine their design aesthetic and look for patterns in their visual style. For example, here are some things to be on the lookout for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Color schemes<\/li>\n\n\n\n<li>Typography choice<\/li>\n\n\n\n<li>Graphic design<\/li>\n\n\n\n<li>Visual hierarchy<\/li>\n\n\n\n<li>Important functionality<\/li>\n<\/ul>\n\n\n\n<h2 id=\"seo\" class=\"wp-block-heading\">#4 Check for SEO Friendliness<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.dreamhost.com\/blog\/schema-markup-beginners-guide\/\" target=\"_blank\" rel=\"noopener\">Search Engine Optimization (SEO)<\/a> is key to your website performing well in search results. The quality and consistency of your content and the optimization of your metadata affect your page ranking.<\/p>\n\n\n\n\n\n<div class=\"glossary-term\">\n\t<a\n\t\tclass=\"glossary-term__above-title\"\n\t\thref=\"\"\n\t\ttarget=\"_blank\"\n\t\trel=\"noopener noreferrer\"\n\t>\n\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 640 512\"><path d=\"M320 32c-8.1 0-16.1 1.4-23.7 4.1L15.8 137.4C6.3 140.9 0 149.9 0 160s6.3 19.1 15.8 22.6l57.9 20.9C57.3 229.3 48 259.8 48 291.9v28.1c0 28.4-10.8 57.7-22.3 80.8c-6.5 13-13.9 25.8-22.5 37.6C0 442.7-.9 448.3 .9 453.4s6 8.9 11.2 10.2l64 16c4.2 1.1 8.7 .3 12.4-2s6.3-6.1 7.1-10.4c8.6-42.8 4.3-81.2-2.1-108.7C90.3 344.3 86 329.8 80 316.5V291.9c0-30.2 10.2-58.7 27.9-81.5c12.9-15.5 29.6-28 49.2-35.7l157-61.7c8.2-3.2 17.5 .8 20.7 9s-.8 17.5-9 20.7l-157 61.7c-12.4 4.9-23.3 12.4-32.2 21.6l159.6 57.6c7.6 2.7 15.6 4.1 23.7 4.1s16.1-1.4 23.7-4.1L624.2 182.6c9.5-3.4 15.8-12.5 15.8-22.6s-6.3-19.1-15.8-22.6L343.7 36.1C336.1 33.4 328.1 32 320 32zM128 408c0 35.3 86 72 192 72s192-36.7 192-72L496.7 262.6 354.5 314c-11.1 4-22.8 6-34.5 6s-23.5-2-34.5-6L143.3 262.6 128 408z\"\/><\/svg>\n\t\t<span><\/span>\n\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 384 512\"><path d=\"M342.6 233.4c12.5 12.5 12.5 32.8 0 45.3l-192 192c-12.5 12.5-32.8 12.5-45.3 0s-12.5-32.8 0-45.3L274.7 256 105.4 86.6c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0l192 192z\"\/><\/svg>\n\t<\/a>\n    <h3>Metadata<\/h3>\n    <p>Metadata refers to \u2018data about other data\u2019. It is information within files that explains what type of file you\u2019re dealing with. Common examples of metadata include file size, modification dates, who created the file, and more.<\/p>\n            <a\n            href=\"https:\/\/www.dreamhost.com\/glossary\/web-design\/metadata\/\"\n                        class=\"btn btn--white-outline btn--sm btn--round\"\n                                    target=\"_blank\"\n            rel=\"noopener noreferrer\"\n            >\n                            Read More                    <\/a>\n\n<\/div>\n\n\n\n<p>Why does rank matter? Well, the higher your website falls on the search engine results page, the more people will visit your website.<\/p>\n\n\n\n<p>And you guessed it: your theme matters when it comes to SEO. WordPress sites that perform quickly, are responsive (see above), and are built with clean code are great for SEO.<\/p>\n\n\n\n<h2 id=\"easy\" class=\"wp-block-heading\">#5 Ascertain Ease of Use<\/h2>\n\n\n\n<p>A user-friendly backend allows you to manage and update your website content more efficiently. This saves time and lets you focus on other aspects of your business or project.<\/p>\n\n\n\n<p>While you may want to buy that fancy-looking multipurpose WordPress theme with a live customizer built in, it\u2019s much better to look for something simple and functional if you are new to WordPress. Keep it simple, smarty! Make sure that your theme is complimentary to your level of expertise and comfort with WordPress.<\/p>\n\n\n\n<h2 id=\"plugin\" class=\"wp-block-heading\">#6 Confirm Relevant Plugin Support<\/h2>\n\n\n\n<p>Plugin compatibility issues can manifest in many ways. If you are picky about the theme and plugins you use, these problems should be few and far between. That being said, if you have specific plugins in mind for powering key functionality on your website, it\u2019s worth checking to ensure your top theme options are compatible.<\/p>\n\n\n\n<p>For example, WooCommerce is the number one plugin for implementing ecommerce functionality. As such, <a href=\"https:\/\/www.dreamhost.com\/blog\/create-woocommerce-child-theme\/\" target=\"_blank\" rel=\"noopener\">WooCommerce theme integration<\/a> is a key consideration if you want to start an online store.<\/p>\n\n\n\n<p>A few other <a href=\"https:\/\/www.dreamhost.com\/blog\/most-popular-wordpress-plugins\/\" target=\"_blank\" rel=\"noopener\">popular WordPress plugins<\/a> and features that you might want to consider include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Elementor<\/li>\n\n\n\n<li>MemberPress<\/li>\n\n\n\n<li>BuddyPress<\/li>\n\n\n\n<li>LifterLMS<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1600\" height=\"1092\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/5-Ways-to-Customize-WordPress-Themes.jpg\" alt=\"5 Ways to Customize WordPress Themes\" class=\"wp-image-40465 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/5-Ways-to-Customize-WordPress-Themes.jpg.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/5-Ways-to-Customize-WordPress-Themes-300x205.jpg 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/5-Ways-to-Customize-WordPress-Themes-1024x699.jpg 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/5-Ways-to-Customize-WordPress-Themes-768x524.jpg 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/5-Ways-to-Customize-WordPress-Themes-1536x1048.jpg 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/5-Ways-to-Customize-WordPress-Themes-600x410.jpg.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/5-Ways-to-Customize-WordPress-Themes-1200x819.jpg.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/5-Ways-to-Customize-WordPress-Themes-730x498.jpg.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/5-Ways-to-Customize-WordPress-Themes-1460x996.jpg.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/5-Ways-to-Customize-WordPress-Themes-784x535.jpg.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/5-Ways-to-Customize-WordPress-Themes-1568x1070.jpg.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/5-Ways-to-Customize-WordPress-Themes-877x599.jpg.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1092;\" \/><\/figure>\n\n\n\n<h2 id=\"customization\" class=\"wp-block-heading\">#7 Look for Customization Options<\/h2>\n\n\n\n<p>Usually, the first thing you\u2019ll notice about a theme is what it looks like \u2014 if it fits your idea of what you want for your website. In most cases, you\u2019ll need to make some changes to any theme you choose in order to get it looking just right.<\/p>\n\n\n\n<p>Let\u2019s say you\u2019ve done your research and found a theme that\u2019s 90 percent perfect. For instance, you like the layout of the pages, how the menus function, and the overall theme design, but the fonts aren\u2019t quite what you had in mind.<\/p>\n\n\n\n<p>Fear not, it still might be a good choice for your website. One of the great things about WordPress sites is that they are incredibly customizable, especially when you use plugins. Check out our guide to <a href=\"https:\/\/www.dreamhost.com\/blog\/brand-your-wordpress-theme\/\" target=\"_blank\" rel=\"noopener\">customizing a WordPress theme<\/a> to get started!<\/p>\n\n\n\n<h2 id=\"analyze\" class=\"wp-block-heading\">#8 Analyze Reviews and Ratings<\/h2>\n\n\n\n<p>A theme\u2019s reviews and ratings are a valuable indicator of what to expect. When it comes to popular themes, you\u2019d be surprised at how many user ratings you can find.<\/p>\n\n\n\n<p>All themes in WordPress.org\u2019s Theme Directory are ranked from one to five stars and feature customer reviews. Look for themes that speak to your site\u2019s purpose and aesthetic ideal, then read the reviews to see what people are saying.<\/p>\n\n\n\n<h2 id=\"developer\" class=\"wp-block-heading\">#9 Confirm Regular Developer Support<\/h2>\n\n\n\n<p>If you run into any issues with your theme, it\u2019s always nice to know that you can turn to its developers for advice on how to solve it. Ideally, your theme\u2019s developers should provide you with multiple support channels, actively trying to help their user base.<\/p>\n\n\n\n<p>But support isn\u2019t limited to customer service. WordPress is a platform that undergoes regular updates, some of which massively change the functionality of the core platform. Themes need to be updated on a regular basis to keep up with these changes (things like the new page builder and block editor!)<\/p>\n\n\n\n<h2 id=\"multilingual\" class=\"wp-block-heading\">#10 Check for Multilingual Functionality<\/h2>\n\n\n\n<p>There are a lot of tools you can use to translate your WordPress pages and create a multilingual website. However, for this to work, you\u2019ll want to use a theme that\u2019s translation ready. Try and look for compatibility with the following plugins to get started:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>TranslatePress<\/li>\n\n\n\n<li>Polylang<\/li>\n\n\n\n<li>WPML<\/li>\n\n\n\n<li>Weglot<\/li>\n\n\n\n<li>MultilingualPress<\/li>\n<\/ul>\n\n\n\n<p>Given that English is used by only <a href=\"https:\/\/www.internetworldstats.com\/stats7.htm\" target=\"_blank\" rel=\"noopener\">26% of global internet users<\/a>, multilingual support is a feature that\u2019s worth investing in.<\/p>\n\n\n\n<h2 id=\"design\" class=\"wp-block-heading\">#11 Prioritize Accessible Design Practices<\/h2>\n\n\n\n<p>WordPress websites that prioritize accessibility are a win-win for everyone involved. Look for themes built to create a user-friendly experience for people with disabilities, keeping in mind things like color contrast, typography choice, and visual hierarchy.<\/p>\n\n\n\n\n\n<div class=\"glossary-term\">\n\t<a\n\t\tclass=\"glossary-term__above-title\"\n\t\thref=\"\"\n\t\ttarget=\"_blank\"\n\t\trel=\"noopener noreferrer\"\n\t>\n\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 640 512\"><path d=\"M320 32c-8.1 0-16.1 1.4-23.7 4.1L15.8 137.4C6.3 140.9 0 149.9 0 160s6.3 19.1 15.8 22.6l57.9 20.9C57.3 229.3 48 259.8 48 291.9v28.1c0 28.4-10.8 57.7-22.3 80.8c-6.5 13-13.9 25.8-22.5 37.6C0 442.7-.9 448.3 .9 453.4s6 8.9 11.2 10.2l64 16c4.2 1.1 8.7 .3 12.4-2s6.3-6.1 7.1-10.4c8.6-42.8 4.3-81.2-2.1-108.7C90.3 344.3 86 329.8 80 316.5V291.9c0-30.2 10.2-58.7 27.9-81.5c12.9-15.5 29.6-28 49.2-35.7l157-61.7c8.2-3.2 17.5 .8 20.7 9s-.8 17.5-9 20.7l-157 61.7c-12.4 4.9-23.3 12.4-32.2 21.6l159.6 57.6c7.6 2.7 15.6 4.1 23.7 4.1s16.1-1.4 23.7-4.1L624.2 182.6c9.5-3.4 15.8-12.5 15.8-22.6s-6.3-19.1-15.8-22.6L343.7 36.1C336.1 33.4 328.1 32 320 32zM128 408c0 35.3 86 72 192 72s192-36.7 192-72L496.7 262.6 354.5 314c-11.1 4-22.8 6-34.5 6s-23.5-2-34.5-6L143.3 262.6 128 408z\"\/><\/svg>\n\t\t<span><\/span>\n\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 384 512\"><path d=\"M342.6 233.4c12.5 12.5 12.5 32.8 0 45.3l-192 192c-12.5 12.5-32.8 12.5-45.3 0s-12.5-32.8 0-45.3L274.7 256 105.4 86.6c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0l192 192z\"\/><\/svg>\n\t<\/a>\n    <h3>Typography<\/h3>\n    <p>Typography is a process of arranging a typeface in variations of font, size, and spacing. This involves making text\u2019s appearance, style, and arrangement readable and visually pleasing.<\/p>\n            <a\n            href=\"https:\/\/www.dreamhost.com\/glossary\/web-design\/typography\/\"\n                        class=\"btn btn--white-outline btn--sm btn--round\"\n                                    target=\"_blank\"\n            rel=\"noopener noreferrer\"\n            >\n                            Read More                    <\/a>\n\n<\/div>\n\n\n\n<p>A lot of these things can be adjusted when customizing your theme, but it still helps to have a good starting point. Also remember to test your chosen theme for compatibility with screen readers and keyboard navigation, since integrating these features into a theme that doesn\u2019t already support it can require a lot of effort.<\/p>\n\n\n\n<h2 id=\"ecommerce\" class=\"wp-block-heading\">#12 Search for Ecommerce Support<\/h2>\n\n\n\n<p>WooCommerce is the most feature-complete WP plugin for ecommerce websites. Looking for themes that specifically support WooCommerce is a good way to ensure ecommerce compatibility for your website.<\/p>\n\n\n\n<p>You should be looking for dedicated inner pages and templates to seamlessly showcase your products. Even if your theme doesn\u2019t mention WooCommerce specifically, check to ensure that the theme\u2019s demo website contains ample examples of ecommerce content like a shopping cart and checkout page.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1600\" height=\"850\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Search-for-Ecommerce-Support.jpg\" alt=\"Search for Ecommerce Support\" class=\"wp-image-40466 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Search-for-Ecommerce-Support.jpg.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Search-for-Ecommerce-Support-300x159.jpg 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Search-for-Ecommerce-Support-1024x544.jpg 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Search-for-Ecommerce-Support-768x408.jpg 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Search-for-Ecommerce-Support-1536x816.jpg 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Search-for-Ecommerce-Support-600x319.jpg.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Search-for-Ecommerce-Support-1200x638.jpg.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Search-for-Ecommerce-Support-730x388.jpg.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Search-for-Ecommerce-Support-1460x776.jpg.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Search-for-Ecommerce-Support-784x417.jpg.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Search-for-Ecommerce-Support-1568x833.jpg.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Search-for-Ecommerce-Support-877x466.jpg.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/850;\" \/><\/figure>\n\n\n\n<h2 id=\"prebuilt\" class=\"wp-block-heading\">#13 Check Pre-Built Template Variety<\/h2>\n\n\n\n<p>Pre-built templates and block patterns provide ready-to-use designs for various page layouts, such as the home page, <a href=\"https:\/\/www.dreamhost.com\/blog\/product-landing-page-design\/\" target=\"_blank\" rel=\"noopener\">landing pages<\/a>, blog pages, or contact pages. This can save you significant time and effort when setting up your website, as you won&#8217;t need to create these layout options from scratch.<\/p>\n\n\n\n<p>When evaluating a new theme for your website, look for the number of pre-built templates and block patterns available within the demo content. Then, prioritize themes with a good collection of templates that match both the layout and the aesthetic you\u2019re looking for.<\/p>\n\n\n\n<h2 id=\"reputable\" class=\"wp-block-heading\">#14 Stick to Reputable Sources<\/h2>\n\n\n\n<p>Themes from reputable sources are less likely to contain malicious code, <a href=\"https:\/\/www.dreamhost.com\/blog\/secure-your-wordpress-website\/\" target=\"_blank\" rel=\"noopener\">security vulnerabilities<\/a>, or hidden backdoors that could compromise your website&#8217;s safety. Reputable theme developers also invest more time and effort into creating high-quality themes that adhere to design and coding best practices.<\/p>\n\n\n\n<p>Here are a few examples of reputed websites for purchasing and downloading themes for your WordPress:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><b>WordPress Theme Directory: <\/b>The WordPress.org repository offers a wide selection of free WordPress themes that adhere to strict quality and security guidelines.<\/li>\n\n\n\n<li><b>StudioPress: <\/b>Known for their drag-and-drop Genesis Framework, StudioPress offers a range of SEO-friendly themes with professional designs and great customizability.<\/li>\n\n\n\n<li><b>Elegant Themes: <\/b>The creators of the popular Divi theme, Elegant Themes provides a collection of well-designed and feature-rich themes backed by excellent customer support professionals and a solid refund policy.<\/li>\n<\/ul>\n\n\n\n<h2 id=\"afford\" class=\"wp-block-heading\">#15 Evaluate Affordability and Pricing<\/h2>\n\n\n\n<p>When it comes to WordPress themes, one of the most critical decisions you need to make is whether to go with a free or a premium option.<\/p>\n\n\n\n<p>Premium themes tend to pack in a lot more functionality to justify their price tags. But, WordPress.org really does offer a plethora of great themes in its directory. WordPress volunteers do an excellent job of vetting these themes, which are <a href=\"https:\/\/www.dreamhost.com\/blog\/guide-to-developing-a-wp-theme\/\" target=\"_blank\" rel=\"noopener\">submitted by third-party developers<\/a>, to make sure that the code is up to, well, code.<\/p>\n\n\n\n<p>To get started, do a search to find free themes that match your site\u2019s criteria and then check out their demos to get a sense of how the theme would look with your content.<\/p>\n\n\n\n<p>But if you are going to invest in a paid theme, marketplaces like StudioPress and Elegant Themes offer <i>excellent<\/i> options. Just be sure to read through the developer\u2019s refund policy and know what level of support you can expect before you go and make your purchase decision. On that note\u2026<\/p>\n\n\n\n<h2 id=\"refund\" class=\"wp-block-heading\">#16 Double-Check the Refund Policy<\/h2>\n\n\n\n<p>If you\u2019re going to invest in a premium theme, it\u2019s important to check the refund policy of purchase to ensure that you have sufficient time to decide on its quality. Lots of themes offer a 30-day no questions asked refund policy \u2014 so that you have plenty of time to test things and contact support should you encounter issues.<\/p>\n\n\n\n<p>The same goes for theme builders, too. Many of them offer a free trial or have a return policy in place for handling dissatisfied customers. Just be on the lookout for this when reading through their features and terms.<\/p>\n\n\n\n<h2 id=\"mobile\" class=\"wp-block-heading\">#17 Take a Mobile-First Approach<\/h2>\n\n\n\n<p>Responsive design is a must-have feature for most bloggers and website owners, but the mobile-first approach takes it one step further. By designing your WordPress theme for mobile devices first, you can ensure that the devices with the trickiest design requirements, with a huge variety of screen choices and hardware options, get the most attention from your design team.<\/p>\n\n\n\n<p>While not all industries necessitate a mobile-first approach, it\u2019s still a great feature to be on the lookout for to ensure that mobile users have the best user experience possible when accessing your site.<\/p>\n\n\n\n<h2 id=\"browser\" class=\"wp-block-heading\">#18 Ensure Modern Browser Compatibility<\/h2>\n\n\n\n<p>Although most people use the same popular browsers \u2014 such as Chrome, Firefox, and Safari \u2014 they\u2019re far from the only options. There are dozens of browsers you can choose from, and not all of them render content and images in the same way.<\/p>\n\n\n\n<p>Good developers know this, and ensure that their themes play nicely with most browsers by following established best practices for coding and design.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1600\" height=\"1400\" data-src=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Global-Internet-Browser-Market-Share.jpg\" alt=\"Global Internet Browser Market Share from Jan 2012-2023\" class=\"wp-image-40467 lazyload\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Global-Internet-Browser-Market-Share.jpg.webp 1600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Global-Internet-Browser-Market-Share-300x263.jpg 300w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Global-Internet-Browser-Market-Share-1024x896.jpg 1024w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Global-Internet-Browser-Market-Share-768x672.jpg 768w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Global-Internet-Browser-Market-Share-1536x1344.jpg 1536w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Global-Internet-Browser-Market-Share-600x525.jpg.webp 600w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Global-Internet-Browser-Market-Share-1200x1050.jpg.webp 1200w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Global-Internet-Browser-Market-Share-730x639.jpg.webp 730w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Global-Internet-Browser-Market-Share-1460x1278.jpg.webp 1460w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Global-Internet-Browser-Market-Share-784x686.jpg.webp 784w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Global-Internet-Browser-Market-Share-1568x1372.jpg.webp 1568w, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/smush-webp\/2019\/06\/Global-Internet-Browser-Market-Share-877x767.jpg.webp 877w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1400;\" \/><\/figure>\n\n\n\n<h2 id=\"summary\" class=\"wp-block-heading\">Why Is it So Important to Choose the Best WordPress Theme?<\/h2>\n\n\n\n<p>If you have any friends who use WordPress (the numbers say you probably do), ask them how long they\u2019ve been using their current theme. In most cases, the answer will number in years.<\/p>\n\n\n\n<p>Changing your WordPress theme can be tricky, as it will radically alter the appearance and even the functionality of your site. That\u2019s why it\u2019s better to make a great choice the first time around and stick with it as long as possible.<\/p>\n\n\n\n<p>Themes are one of the key features that make WordPress an amazing platform. You have literally thousands of themes that you can choose from. Neve, OceanWP, and Astra are some great examples to look into, if you don\u2019t know where to start.<\/p>\n\n\n\n<p>This is not a decision to be taken lightly. Your choice of WordPress theme will impact your website\u2019s SEO, visitor experience, conversion rates, and much more.<\/p>\n\n\n\n<p>Are you ready to start using your new theme? You\u2019ll first need to pick a <a href=\"https:\/\/www.dreamhost.com\/wordpress\/\" target=\"_blank\" rel=\"noopener\">WordPress hosting<\/a> service that plays well with the platform\u2019s unique requirements. Fortunately, we have plenty of plans for WordPress users to choose from!<\/p>\n\n\n\n\n<div\n\tclass=\"article-cta-shared article-cta-small\"\n>\n    <div class=\"tr-img-wrap-outer jsLoading\"><img decoding=\"async\" class=\"js-img-lazy \" src=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/themes\/blog2018\/assets\/img\/lazy-loading-transparent.webp\" data-srcset=\"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/themes\/blog2018\/assets\/img\/article-small-ad-cta-placeholder.webp 1x, https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/themes\/blog2018\/assets\/img\/article-small-ad-cta-placeholder-x2.webp 2x\"  alt=\"Ad background image\" \/><\/div>\n\n\n\n\n  <div class=\"content-btm\">\n    <h2\n      class=\"h2--md\"\n    >\n      Do More with DreamPress\n    <\/h2>\n    <p\n      class=\"p--md\"\n    >\n      DreamPress Plus and Pro users get access to Jetpack Professional (and 200+ premium themes) at no added cost!\n    <\/p>\n\n            <a\n            href=\"https:\/\/www.dreamhost.com\/wordpress\/managed\/\"\n                        class=\"btn btn--white-outline btn--sm btn--round\"\n                                    target=\"_blank\"\n            rel=\"noopener noreferrer\"\n            >\n                            Check Out Plans                    <\/a>\n\n  <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>There\u2019s no shortage of website builders in 2023 for those looking for a robust and powerful CMS. But somehow, WordPress.org, an open-source content management system built in 2003, still takes the cake when it comes to customizability. There\u2019s a simple reason for this: Community. WordPress has managed to tap into the international web design and [&hellip;]<\/p>\n","protected":false},"author":1062,"featured_media":40463,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_metadesc":"With thousands of free and paid themes ranging from the amazing to the obnoxious, WordPress is the most customizable CMS ever built. Here are 18 tips to choose the right theme for you.","toc_headlines":"[[\"install\",\"How to Install a WordPress Theme\"],[\"purpose\",\"#1 What Is Your Website\u2019s Purpose?\"],[\"prioritize\",\"#2 Prioritize Performance and Speed\"],[\"competitor\",\"#3 Look through Competitor Websites\"],[\"seo\",\"#4 Check for SEO Friendliness\"],[\"easy\",\"#5 Ascertain Ease of Use\"],[\"plugin\",\"#6 Confirm Relevant Plugin Support\"],[\"customization\",\"#7 Look for Customization Options\"],[\"analyze\",\"#8 Analyze Reviews and Ratings\"],[\"developer\",\"#9 Confirm Regular Developer Support\"],[\"multilingual\",\"#10 Check for Multilingual Functionality\"],[\"design\",\"#11 Prioritize Accessible Design Practices\"],[\"ecommerce\",\"#12 Search for Ecommerce Support\"],[\"prebuilt\",\"#13 Check Pre-Built Template Variety\"],[\"reputable\",\"#14 Stick to Reputable Sources\"],[\"afford\",\"#15 Evaluate Affordability and Pricing\"],[\"refund\",\"#16 Double-Check the Refund Policy\"],[\"mobile\",\"#17 Take a Mobile-First Approach\"],[\"browser\",\"#18 Ensure Modern Browser Compatibility\"],[\"summary\",\"Why Is it So Important to Choose the Best WordPress Theme?\"]]","hide_toc":false,"footnotes":""},"categories":[13119,550,696],"tags":[],"class_list":["post-12467","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-getting-started","category-tutorials","category-wordpress"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.3 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Pick a WordPress Theme - DreamHost<\/title>\n<meta name=\"description\" content=\"With thousands of free and paid themes ranging from the amazing to the obnoxious, WordPress is the most customizable CMS ever built. Here are 18 tips to choose the right theme for you.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"18 Professional Tips for Choosing the Perfect WordPress Theme\" \/>\n<meta property=\"og:description\" content=\"Unleash your project&#039;s potential with a theme that fits your budget, dazzles with design, and ticks all your needs!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/\" \/>\n<meta property=\"og:site_name\" content=\"DreamHost Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DreamHost\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-05-19T14:00:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-18T05:43:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Choosing-the-Perfect-WordPress-Theme-Social-Image.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jason Cosper\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"18 Professional Tips for Choosing the Perfect WordPress Theme\" \/>\n<meta name=\"twitter:description\" content=\"Unleash your project&#039;s potential with a theme that fits your budget, dazzles with design, and ticks all your needs!\" \/>\n<meta name=\"twitter:creator\" content=\"@dreamhost\" \/>\n<meta name=\"twitter:site\" content=\"@dreamhost\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jason Cosper\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"11 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Pick a WordPress Theme - DreamHost","description":"With thousands of free and paid themes ranging from the amazing to the obnoxious, WordPress is the most customizable CMS ever built. Here are 18 tips to choose the right theme for you.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/","og_locale":"en_US","og_type":"article","og_title":"18 Professional Tips for Choosing the Perfect WordPress Theme","og_description":"Unleash your project's potential with a theme that fits your budget, dazzles with design, and ticks all your needs!","og_url":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/","og_site_name":"DreamHost Blog","article_publisher":"https:\/\/www.facebook.com\/DreamHost\/","article_published_time":"2023-05-19T14:00:45+00:00","article_modified_time":"2026-02-18T05:43:37+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/www.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Choosing-the-Perfect-WordPress-Theme-Social-Image.jpg","type":"image\/jpeg"}],"author":"Jason Cosper","twitter_card":"summary_large_image","twitter_title":"18 Professional Tips for Choosing the Perfect WordPress Theme","twitter_description":"Unleash your project's potential with a theme that fits your budget, dazzles with design, and ticks all your needs!","twitter_creator":"@dreamhost","twitter_site":"@dreamhost","twitter_misc":{"Written by":"Jason Cosper","Est. reading time":"11 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/#article","isPartOf":{"@id":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/"},"author":{"name":"Jason Cosper","@id":"https:\/\/www-dev.dreamhost.com\/blog\/#\/schema\/person\/2273b8bf7336df78f6d99a89c17253c4"},"headline":"18 Pro Tips for Choosing the Perfect WordPress Theme","datePublished":"2023-05-19T14:00:45+00:00","dateModified":"2026-02-18T05:43:37+00:00","mainEntityOfPage":{"@id":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/"},"wordCount":2326,"publisher":{"@id":"https:\/\/www-dev.dreamhost.com\/blog\/#organization"},"image":{"@id":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/#primaryimage"},"thumbnailUrl":"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Choosing-the-Perfect-WordPress-Theme-Hero-Image.jpg","articleSection":["Getting Started","Tutorials","WordPress"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/","url":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/","name":"How to Pick a WordPress Theme - DreamHost","isPartOf":{"@id":"https:\/\/www-dev.dreamhost.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/#primaryimage"},"image":{"@id":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/#primaryimage"},"thumbnailUrl":"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Choosing-the-Perfect-WordPress-Theme-Hero-Image.jpg","datePublished":"2023-05-19T14:00:45+00:00","dateModified":"2026-02-18T05:43:37+00:00","description":"With thousands of free and paid themes ranging from the amazing to the obnoxious, WordPress is the most customizable CMS ever built. Here are 18 tips to choose the right theme for you.","breadcrumb":{"@id":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/#primaryimage","url":"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Choosing-the-Perfect-WordPress-Theme-Hero-Image.jpg","contentUrl":"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2019\/06\/Choosing-the-Perfect-WordPress-Theme-Hero-Image.jpg","width":1460,"height":1095,"caption":"Choosing the Perfect WordPress Theme Hero Image"},{"@type":"BreadcrumbList","@id":"https:\/\/www-dev.dreamhost.com\/blog\/how-to-pick-wordpress-theme\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/dhblog.dream.press\/blog\/"},{"@type":"ListItem","position":2,"name":"18 Pro Tips for Choosing the Perfect WordPress Theme"}]},{"@type":"WebSite","@id":"https:\/\/www-dev.dreamhost.com\/blog\/#website","url":"https:\/\/www-dev.dreamhost.com\/blog\/","name":"DreamHost Blog","description":"","publisher":{"@id":"https:\/\/www-dev.dreamhost.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www-dev.dreamhost.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www-dev.dreamhost.com\/blog\/#organization","name":"DreamHost","url":"https:\/\/www-dev.dreamhost.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www-dev.dreamhost.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/dhblog.dream.press\/blog\/wp-content\/uploads\/2019\/01\/dh_logo-blue-2.png","contentUrl":"https:\/\/dhblog.dream.press\/blog\/wp-content\/uploads\/2019\/01\/dh_logo-blue-2.png","width":1200,"height":168,"caption":"DreamHost"},"image":{"@id":"https:\/\/www-dev.dreamhost.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/DreamHost\/","https:\/\/x.com\/dreamhost","https:\/\/www.instagram.com\/dreamhost\/","https:\/\/www.linkedin.com\/company\/dreamhost\/","https:\/\/www.youtube.com\/user\/dreamhostusa"]},{"@type":"Person","@id":"https:\/\/www-dev.dreamhost.com\/blog\/#\/schema\/person\/2273b8bf7336df78f6d99a89c17253c4","name":"Jason Cosper","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2022\/02\/IMG_4807-scaled.jpeg","url":"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2022\/02\/IMG_4807-scaled.jpeg","contentUrl":"https:\/\/www-dev.dreamhost.com\/blog\/wp-content\/uploads\/2022\/02\/IMG_4807-scaled.jpeg","caption":"Jason Cosper"},"description":"Jason is DreamHost\u2019s WordPress Product Advocate, based out of Bakersfield, CA. He is currently working on making our DreamPress product even better. In his free time, he likes to curl up on the couch and watch scary movies with his wife Sarah and three very small dogs. Follow him on Twitter.","url":"https:\/\/www-dev.dreamhost.com\/blog\/author\/jasoncosper\/"}]}},"lang":"en","translations":{"en":12467,"es":40470,"ru":50839,"de":50897,"uk":54594,"pl":54603,"pt":54651,"it":68244,"fr":70073,"nl":70104},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/www-dev.dreamhost.com\/blog\/wp-json\/wp\/v2\/posts\/12467","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www-dev.dreamhost.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www-dev.dreamhost.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www-dev.dreamhost.com\/blog\/wp-json\/wp\/v2\/users\/1062"}],"replies":[{"embeddable":true,"href":"https:\/\/www-dev.dreamhost.com\/blog\/wp-json\/wp\/v2\/comments?post=12467"}],"version-history":[{"count":11,"href":"https:\/\/www-dev.dreamhost.com\/blog\/wp-json\/wp\/v2\/posts\/12467\/revisions"}],"predecessor-version":[{"id":79675,"href":"https:\/\/www-dev.dreamhost.com\/blog\/wp-json\/wp\/v2\/posts\/12467\/revisions\/79675"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www-dev.dreamhost.com\/blog\/wp-json\/wp\/v2\/media\/40463"}],"wp:attachment":[{"href":"https:\/\/www-dev.dreamhost.com\/blog\/wp-json\/wp\/v2\/media?parent=12467"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www-dev.dreamhost.com\/blog\/wp-json\/wp\/v2\/categories?post=12467"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www-dev.dreamhost.com\/blog\/wp-json\/wp\/v2\/tags?post=12467"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}